The motor heads are brought in to the metaverse through a program called ILLEST MOTOVERSE.. The project will feature 4 animated rim collection NFTs with a circulation of 3,333.. From the Bay Area and Los Angeles in California, to Tokyo, and Manila in South East Asia.. The Illest celebrates community by producing amazing car projects and collaborating with talented artists and creators, as well as other brands in the scene.. Collaborations include projects with Jo Koy, Beats By Dre, Hoonigan, G-Shock, Bearbrick, Transformers, and others.. We made the reveal trailer for the upcoming Need for Speed Unbound game, as well as discounts from The Rail brands such as Vans, Diamond, and Primitive.. The rarer the NFT, the better the discountExclusive merch drops for NFT holders Opportunity to "franchise" and create personal revenue stream with Illest umbrella brands Shared commission on Illest website and reselling and business. The lead on this project is no stranger to Illest, and he is in charge of developing the best way to contribute to the community through our web3play.. Illest founder, Mark Arcenal, is a sneakerhead and a legend in the car culture scene.. Fatlace was started in 1999 and features the newest and hottest sneakers and cars.. He launched his apparel brand Illest, which means "The Best", taking inspiration from his search for the best in footwear and car customization.. Illest has become the most recognizable brand among sneakerheads and car enthusiasts.. Illest enjoys the same cred among people in the sneakerhead community and car culture that he does in sports and other fields where people aim to be the best.. In terms of the quality of the product itself, Illest is mostly known for its breathable crewneckeds that feature simple graphic hits.. Headwear and cut-and-sew garments are included in the other collections.. The brand has become one of the most sought-after brands because it caters to an audience looking for more than just a label.. Illest lifestyle.
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